Competition for attention in the Inbox is fierce. We deploy the most successful strategies for communicating with your tribe learned through experience and testing.
Email has revolutionized how we communicate, and our interactive email campaigns provide targeted information to your customers with the added benefit of immediate feedback. At Fall Presents, we help our clients harness the incredible potential of this medium by focusing on the keys to successful email marketing, such as personalization and segmentation, and measuring the effectiveness of each campaign.
Email marketing has an average return on investment (ROI) of 4200%. (Source: Campaign Monitor)
The average email open rate across all industries is 21.33%. (Source: Campaign Monitor)
59% of respondents say marketing emails influence their purchase decisions. (Source: SaleCycle)
Sending personalized emails can increase open rates by 29% and click-through rates by 41%. (Source: Campaign Monitor)
Over 60% of consumers prefer to be contacted by brands via email. (Source: MarketingSherpa)